What’s New at Rupt: PPAI Sneak Peek

PPAI is right around the corner, and Rupt is bringing a lineup that’s bigger, bolder, and more forward thinking than ever. This year, we’re giving a sneak peek at what’s new, but trust us, you’ll want to see it all in person.

Fresh Bag Collections, Reimagined Favorites

We’re debuting brand new bag collections designed for modern travel, work, and everyday carry. Alongside these launches, we’re unveiling new colorways of Rupt favorite styles you already know and love. Same elevated design. New tones that feel current, versatile, and ready for any brand moment.

Tech That Moves With You

From updated speakers to new tech essentials, our latest additions are built for life on the go. Expect clean design, smart functionality, and premium feel, perfect for gifting programs that need to make a lasting impression.

Apparel Worth Wearing and Keeping

Our apparel lineup continues to grow with new styles and elevated details that focus on comfort, fit, and everyday wearability. These are pieces people reach for again and again, making them ideal canvases for your brand.

New Neolyt Additions

Neolyt is expanding. We’re introducing new additions that push what custom LED branding can look like, with fresh forms and finishes designed to stand out in any space. Sleek, eye catching, and impossible to ignore, these new Neolyt designs are something you’ll want to experience up close.

And More to Discover

That’s all we’re saying for now. From unexpected upgrades to entirely new product moments, there’s plenty we’re saving for the show floor.

If you’re attending PPAI, make sure Rupt is on your list. Stop by booth #1743 to see what’s new, what’s next, and what’s redefining branded merchandise for the year ahead.